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NYC never sleeps, and your brand shouldn’t either - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/611ab153f2fcec73bf08cc6a/b74700b5-53d7-40ab-b4c7-297bbbad4e96/Pinterest-NYC-Branding-Bodega-Cat.png Cowblog - NYC never sleeps, and your brand shouldn’t either - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.cowbirdcreative.com/blog/client-study-future-present monthly 0.5 2025-09-01 https://images.squarespace-cdn.com/content/v1/611ab153f2fcec73bf08cc6a/64fd524e-2288-4560-a2f6-7c5a6bf755ae/Office-Poster-Mockup-FP.png Cowblog - Client Study: Future Present Coaching + Consulting - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.cowbirdcreative.com/blog/tips-for-being-more-comfortable-on-camera monthly 0.5 2025-08-10 https://images.squarespace-cdn.com/content/v1/611ab153f2fcec73bf08cc6a/56575900-a5a6-4d0a-9dd7-46b429c32bd5/close-up-of-camera-lens-for-background-2025-02-10-11-07-03-utc.jpg Cowblog - 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Rabbit Cardamom Stew and the Prospect of Change - The Take Away Perhaps the best way to handle these scenarios—the difficulty of change and the juggling of many design requests from several key stakeholders—is by being transparent from the beginning and creating a framework that gives weight to the notion that change is difficult and requires a certain amount of conversation and vulnerability. Talking this through with clients before we even begin the design phase can help them move out of the comfort zone of their longstanding brand. Being prepared to work quickly and efficiently through our design process is another way to keep up morale and harness the momentum and excitement of the rebrand. The more time that elapses between design rounds, the more the project languishes, and the more time the client has to overthink the direction and their decisions. 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