Because of their performance backgrounds and their work with dancers, Alison Johnson and Barbara Hoon—both teachers and longtime adherents of Classical Pilates—understand how difficult it is to make a living as a performer in New York City. They’re also familiar with the tough transition into the world outside of dance once injury or age makes it impossible to continue performing at the professional level. To address these issues, Alison and Barbara created Pilates for Performers (PFP), a non-profit Pilates teacher training program for performing artists in New York City, and they came to us to help bring their brand to life.

Lola came to us at an inflection point in her business. She was looking to expand her offerings, upgrade up her marketing assets and rethink her messaging. She had recently added several fitness packages to her services and was looking to upgrade her top-level navigation, rethink the layout of her website and create a powerful, coherent design that carried over into her social media presence. She was also eager to develop and diversify her marketing tactics and needed a well-organized website to serve as a place to funnel new leads.

Marni’s journey from artist and music executive to coach and consultant is one grounded in transformation, and our work together reflected that same spirit. With Future Present, we helped distill her vision into a digital experience that feels grounded, purposeful and alive with potential.