BRASS PARROT

Future nostalgia starts here.

CLIENT

Brass Parrot

INDUSTRY

Antiques + Vintage Decor

Brand Identity
Copywriting + Brand Messaging
Content Strategy

SERVICES

Brass Parrot inhabits a distinctive aesthetic shaped by the enduring dialogue between past and present. It offers a blend of antiques and vintage pieces with contemporary designs that express individuality and luxury.

The Inspiration

When nature becomes knots 
19th century naturalist illustrations Nostalgia
Earthtones

anemoia—nostalgia/ longing for a time period that hasn’t been experienced

John Koenig, Dictionary of Obscure Sorrows

The visual system is rooted in a sense of history, tactility and collecting, bringing together references from across eras into a cohesive and intentional whole. Each element contributes to a layered approach that feels curated, where textures, imagery and illustration work in dialogue to create depth and richness. The result is a visual language specific to Brass Parrot.

The Brass Parrot brandmarks are built from the Shaena typeface, a refined, editorial serif including standard and alternate glyphs and ligatures. With organic curves and sharp serifs, the marks balance structure with flourish, referencing antique insignias and archival marks.

Deep Teal

Saratoga

Paradiso

Mojo

White Rock

    CORE PALETTE
    BRAND IDENTITY
  
Deep Teal
#013D36
Saratoga
#5B6711
Paradiso
#388877
Mojo
#C25438
White Rock
#ECE3D5

    NEUTRALS
  
Warm Linen
#E8DCC5
Stone
#B9B3A8

    NEUTRALS
  
Warm Linen
#E8DCC5
Stone
#B9B3A8

The Opportunity

Since Brass Parrot was just launching, we had an opportunity to shape the brand from the ground up, beginning with its foundational core. We invested time in developing the brand’s mission and refining the brand values before figuring out how those values would be expressed in the brand’s visual identity.

We landed on these Brand Values: